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Seventeen stories.
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Meridian
Coffee Stain
One café in Publika. Now four across KL, and one of the world’s 100 best.
1 to 4 outlets
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Sawah House
They couldn’t win on coffee or Wi-Fi. So they stopped trying.
35% to 100% desks filled
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Arden Dental
A specialist with 210 five-star reviews, losing patients to clinics that answered first.
3× attended new patients
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Salon Mei
31 years of regulars, and a daughter trying to find the next generation.
5× new clients under 35
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Kimono Kura
52 years in a Kyoto shop. 300 pieces left in boxes.
4.2× monthly orders
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Mali Hair Studio
Boosted posts got likes. Nobody booked.
+46% confirmed bookings
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Form & Field
Members rated it 4.9. Strangers never saw it.
3.4× bookings, no ad spend
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Kebun Kirana
Beautiful gifts. A website that made you work to send one.
2.4× online conversion
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Kéo & Lược
Loyal customers, kept on paper stamp cards that kept getting lost.
6.2 to 4.1 weeks between visits
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Arif Rahman
He broke down celebrity mansions. Nobody called.
1,000+ people reached out in 24 hours
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Kinetika
Physios who answered WhatsApp between sessions, and lost the patients who couldn’t wait.
2.6× new assessments
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Jade Hall
40 years of pushcart dim sum. A generation that had never walked in.
3× diners under 40
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Kotu
A gym in a surf village that everyone said was a mistake.
+180% membership
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Tingkat by Su
Her grandmother’s recipes deserved more than a plastic container.
3.1× festive gift-box orders
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Low Tide
Packed on Saturdays. Empty by Tuesday.
2.7× weeknight guests
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Kissa Hitotsu
One of Tokyo’s best pour-overs, on a second floor nobody looked up at.
2.3× weekday visits
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Giặt Ủi Nhà Bà Lan
28 years of paper tickets, and a notebook from 1997.
3.1× daily orders
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Coffee Stain
Specialty coffee, Kuala Lumpur
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Index
Coffee Stain
Specialty coffee, Kuala Lumpur
1 to 4 outlets
Sawah House
Co-working, Canggu, Bali
35% to 100% desks filled
Arden Dental
Dental specialist clinic, Mont Kiara, KL
3× attended new patients
Salon Mei
Family hair salon, SS2, Petaling Jaya
5× new clients under 35
Kimono Kura
Kimono store, Kyoto & Tokyo, Japan
4.2× monthly orders
Mali Hair Studio
Hair salon, Thonglor, Bangkok
+46% confirmed bookings
Form & Field
Pilates & strength studio, Singapore
3.4× bookings, no ad spend
Kebun Kirana
Premium fruit & gift parcels, Jakarta, Indonesia
2.4× online conversion
Kéo & Lược
Barbershop, Ho Chi Minh City, Vietnam
6.2 to 4.1 weeks between visits
Arif Rahman
Real estate, Kuala Lumpur, Malaysia
1,000+ people reached out in 24 hours
Kinetika
Physiotherapy & rehab Pilates, Bangsar, KL
2.6× new assessments
Jade Hall
Heritage Cantonese restaurant, Hong Kong
3× diners under 40
Kotu
Fitness & recovery, Hiriketiya, Sri Lanka
+180% membership
Tingkat by Su
Nyonya restaurant, George Town, Penang
3.1× festive gift-box orders
Low Tide
Cocktail bar, Lombok, Indonesia
2.7× weeknight guests
Kissa Hitotsu
Specialty coffee café, Kiyosumi-Shirakawa, Tokyo
2.3× weekday visits
Giặt Ủi Nhà Bà Lan
Family laundry, Old Quarter, Hanoi
3.1× daily orders
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